For newspapers and television, acts of terrorism inevitably make good copy and compelling viewing. The hijacker and the terrorist thrive on publicity: without it, their activities and their influence are sharply curtailed. There is a fearful progression, which the terrorists exploit to the full. They see how acts of violence and horror dominate the newspaper columns and television screens of the free world. They see how that coverage creates a natural wave of sympathy for the victims and pressure to end their plight no matter what the consequence. And the terrorists exploit it. Violence and atrocity command attention. We must not play into their hands.
. . . .
. . . we must try to find ways to starve the terrorist and the hijacker of the oxygen of publicity on which they depend. In our societies we do not believe in constraining the media, still less in censorship. But ought we not to ask the media to agree among themselves a voluntary code of conduct, a code under which they would not say or show anything which could assist the terrorists' morale or their cause while the hijack lasted?
- Prime Minister Margaret Thatcher
Speech to the American Bar Association 15 July 1985
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